Our sports market reports supply industry intelligence on market sizes, brand shares, buying behaviour and retailer attitudes. Mystery shopping and customer satisfaction surveys give further insight into consumer actions with tailored studies giving targeted feedback to individual clients.
- Market sizes
- Brand shares
- Brand consideration
- Buying behaviour
- Retailer attitudes
- Mystery shopping
- Customer satisfaction
Across Europe, USA and Asia, we offer regular syndicated services in golf, tennis, skiiing, cycling, squash and badminton and cover other sports and specific equipment areas on an ad hoc basis.
Sports Marketing Surveys provide the official equipment census for all the European Tour golf events and the Wimbledon Tennis Championships, supplying a complete audit of all players equipment for brand marketing and player usage audits.
For more information on sporting goods research contact us.